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UK broadcaster SIS LIVE gets contract to cover 2010 Commonwealth Games | Public broadcaster Doordarshan has awarded the prestigious contract to cover the Commonwealth Games 2010 to the British company SIS Live. Europe's
largest outside broadcast (OB) and uplink supplier, SIS Live (Satellite Information
Service) will provide the production and coverage facilities and services to cover
the Commonwealth Games in High Definition TV (HD TV) to ensure better image
resolution
for the first time in India and for Commonwealth Games. According to the Director
General, Doordarshan, Aruna Sharma, Prasar Bharati has tied up with SIS Live
after an exhaustive tender process. Providing the details of the contract, Sharma
said SIS Live would provide all production facilities and personnel to cover 17
different sports across 12 venues in Delhi, as well as the Games' opening and
closing ceremonies. In addition, SIS Live provided coverage of the Queen's Baton
Relay, which started from Buckingham Palace, London, today, before making a 340-day,
190,000-kilometre journey across all the Commonwealth countries, ending in New
Delhi at the start of the Games. As well as providing the technical infrastructure
to cover the Games, SIS Live is providing over 1,000 highly-skilled technical
and production staff at the 12 venues assisted by 300 DD staff. Training for the
DD staff will be started soon in New Delhi by foreign technicians. SIS Live will
also provide foreign commentators for the Commonwealth Games, though DD will arrange
Hindi and other regional languages commentators for the domestic viewers as well,
Sharma added. Being the host broadcaster, Doordarshan presented its production
and coverage preparedness plan for the Commonwealth Games at the just concluded
World Broadcasting Meet held in New Delhi from October 3 to 14, 2009 for the Rights
Holding Broadcasters (RHBs) from various Commonwealth nations. Prasar Bharti has
made elaborate and comprehensive publicity plans on TV and Radio to generate awareness
for the Games. Pre-Game programming components highlighting a range of activities
have also been put on Doordarshan from next month as disclosed by Sharma. Prasar
Bharti also held a World Broadcaster Meet on Commonwealth Games in the capital
between October 26 and 28. SIS Live, which incorporates the former BBC Outside
Broadcast division, has over 70 years experience of covering major sporting events,
and currently provides the facilities and personnel to cover everything from Formula
One to Wimbledon to the London Marathon. |
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