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New poll finds Obama has rebuilt US's global brand |
Step aside, Germany and France. There's a new brand leader among world powers -- good old
US of A - according to new poll. This is all thanks to the global popularity of
President Barack Obama. The Anholt-GfK Roper Nation Brands Index (NBI) survey
on which countries are most admired and appreciated around the world has been
conducted annually since 2005. This year the US topped the list for the first
time, climbing six spots, reports the Christian Science Monitor. According to
survey designer Simon Anholt, President Obama, whatever his trials at home, has
been well received internationally since his election and changed the image of
the US from one that dictates to one that consults. "What's really remarkable
is that in all my years studying national reputation, I have never seen any country
experience such a dramatic change in its standing as we see for the United States
in 2009," . Anholt said in a press release on the survey. "The results suggest
that the new US administration has been well received abroad and the American
electorate's decision to vote in President Obama has given the United States the
status of the world's most admired country," he added. Here's the current top
five, with last year's ranks in brackets: 1. US (7) 2. France (2) 3. Germany (1)
4. UK (3) 5. Japan (5). |
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