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Vietnamese bank doling out free beer to bag deposits! | A Vietnamese bank is rewarding its customers for depositing money by giving away beer. Western Bank
launched the nationwide promotion on Wednesday, offering a large can of Bitburger
beer imported from Germany for each one-month deposit of at least 242 pounds
made
until Nov. 25. "We started this award before Tet, as every other bank has its
own promotion," the Telegraph quoted a teller at the Vietnamese bank, which is
based in the Mekong Delta city of Can Tho, as saying. In the run-up to Tet,
Vietnam's
Lunar New Year festival, which usually falls in February, cash demand rises as
companies pay year-end bonuses and consumers splash out. Tropical Vietnam has
a long tradition of beer drinking, introduced by French colonists in the late
19th century. Although local brews dominate the market, rising living standards
have allowed city dwellers to taste foreign brands. Authorities have been trying
for months to get banks to cut interest rates, both on loans and deposits, so
lenders have had to get creative in the fight for depositors. Inducements have
ranged from a tour of Europe to cars, crash helmets, bed sheets and blood pressure
monitors.
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